BoyleSports has become the official betting partner for Leeds United in the UK and Ireland, marking another step in its multi-year partnership and continued expansion strategy. This builds on the operator's significant investment plans for the British market.
BoyleSports has become the official UK and Ireland Betting Partner for Leeds United in a new multi-year deal. This partnership aims to bolster BoyleSports' presence in English football and support its growth strategy in the UK market.
Caesars Entertainment and Westgate Las Vegas have partnered to launch the new Westgate SuperBook, powered by Caesars Sportsbook technology. This upgrade introduces expanded wagering options, live in-play betting, and Same Game Parlays, enhancing the retail betting experience for the upcoming 2026 football season.
Birmingham City, co-owned by Tom Brady, has signed Coral as its new shirt sponsor. This deal highlights how Championship clubs are benefiting from the recent ban on gambling sponsors on the front of shirts for English Premier League teams, shifting sponsorship opportunities to lower leagues.
FeedConstruct has renewed its exclusive worldwide streaming and data rights deal for the Ukrainian Premier League and other domestic football competitions. This extends their coverage to all top-flight matches, the Ukrainian Cup, and youth leagues for multiple seasons. The agreement showcases FeedConstruct's continued role in distributing Ukrainian football content globally.
BetMGM anticipates its revenue and adjusted EBITDA for 2026 to fall at the lower end of its previously projected guidance, despite a year-on-year revenue increase in Q2. This revision comes as the company notes 'higher player generosity' but also a significant 97% drop in retail revenue.
GBI Racing has expanded its British and Irish horseracing content into Malaysia through a new partnership with Global Tote and local turf clubs. This deal provides Malaysian bettors with access to selected UK and Irish race meetings via Global Tote's wagering network, commencing with the Qatar Goodwood Festival.
Oddin.gg's Marek Suchar discusses strategies for sportsbooks to retain first-time bettors acquired during major events like the World Cup. Research from the previous World Cup is used to advise operators on maximizing customer lifetime value post-tournament. The article emphasizes how to leverage the influx of new customers for sustained business growth.
VERSUSbet, the sportsbook arm of Grupo Orenes, has announced an expanded five-year partnership with Real Madrid. This deal is central to the company's South American growth strategy, particularly in Brazil.
bet365 has partnered with Italian football club Juventus in a move to increase its market share in the competitive Italian betting market. This deal marks a significant brand-building initiative for bet365 in Italy.
Live betting and microbetting are driving significant growth for sportsbooks, contrasting with traditional pre-flop betting. However, this growth also raises concerns about increased gambling-related harm for users, as highlighted in a lawsuit against major industry players.
Betano has extended its sponsorship deal with Aston Villa FC for another three years, running until the 2028/29 season. This renewal demonstrates sports betting operators' continued investment in Premier League partnerships despite the upcoming ban on front-of-shirt gambling sponsorships.
PENN Entertainment's theScore Bet has secured a multi-year deal with the Canadian Football League (CFL), becoming its Official Sports Betting and Online Casino Partner in Ontario and Alberta. This partnership aims to enhance fan engagement through sports betting, fantasy football, and digital content.
Michigan's online sports betting handle saw a 20% decrease from May to June 2026, totaling $366.1 million. This dip suggests a seasonal slowdown or market fluctuation in the state's iGaming sector.
ONDISS has launched FIRST, a Tier-1 sportsbook technology provider, into Argentina through City Center Online. This move signifies an expansion of legal online sports betting in the Latin American market and introduces a new betting vertical to a leading regulated operator.
Kambi has partnered with MHA Nation's 4 Bears Casino & Lodge to provide its player account management (PAM) solution, enabling the upcoming launch of mobile sports betting in North Dakota. This builds on their existing relationship, following the successful launch of Kambi's on-property sportsbook at the casino in March.
The Arizona Cardinals' head of college scouting has denied allegations of leaking draft pick information for betting and plans to appeal his suspension. This case highlights ongoing integrity issues and the NFL's strict stance on sports betting, particularly concerning team personnel.
Kazakhstan's online betting market experienced an astounding 965% growth last year, reaching $786 million and now comprising nearly two-thirds of the country's total betting market. This surge highlights a significant shift from land-based to digital gambling in the region.
Prediction markets like Kalshi and Polymarket saw record activity during the World Cup, with millions of new users and billions of dollars traded, indicating a significant growth in this sector. Analysts predict an expanded 48-team format would further boost wagering beyond the 2022 World Cup's $35 billion.
Kambi Group has signed a multi-year partnership with RETABET Group, a prominent sports betting operator in Spain and Peru. This agreement grants RETABET access to Kambi's Odds Feed+ through a single API integration, enhancing their sports betting offerings.
FeedConstruct has acquired the exclusive worldwide data and streaming rights for Nicaragua's top-tier football competitions, Liga Primera and Copa Primera. This deal expands FeedConstruct's Central American football portfolio, offering comprehensive coverage to its sportsbook network.
Underdog, known for its fantasy sports offerings, has launched a prediction market exchange, expanding its in-app betting options to include sports, culture, and other events. This move diversifies its product offering within the rapidly evolving US betting landscape.
Kambi reported processing over 100 million bets across its network of sportsbook partners during the recent FIFA World Cup, indicating a significant increase in betting activity around major sporting events and strong performance for the platform.
Arizona Cardinals executive Ryan Gold is appealing his NFL suspension for violating the league's gambling policies. He is accused of leaking NFL Draft selection information, implicitly for betting purposes, and also gambling on games.
The Hong Kong racing season concluded with a record HK$34.4 billion (US$4.4 billion) in overseas betting turnover. This growth was attributed to larger field sizes and the Hong Kong Jockey Club's successful globalization strategy.