Genius Sports has partnered with Equativ to integrate live sports moment targeting into StackAdapt's programmatic advertising platform. This collaboration allows advertisers to deliver highly relevant ads to fans based on real-time events during live sporting broadcasts, enhancing ad engagement and effectiveness.
Genius Sports has partnered with TelevisaUnivision to enhance live Liga MX broadcasts with new integrated data-driven graphics and predictive analytics. This collaboration aims to deliver a more immersive fan experience, leveraging Genius Sports' official data rights for Mexico's top football league.
Genius Sports has partnered with NBA All-Star Chris Paul and Words + Pictures to launch 'Hidden Empire Productions,' a new athlete-led sports media company. This venture aims to create original content focused on untold stories and underrepresented communities in sports, expanding Genius Sports' reach beyond its core data and technology offerings.
Genius Sports has exceeded its second-quarter financial expectations and subsequently revised its full-year outlook upwards. This positive performance indicates strong operational health and market growth for the sports data and technology provider.
Genius Sports has announced a new partnership with Kalshi, an event-based exchange regulated by the CFTC, to provide official data, media, and integrity services. This collaboration aims to enhance Kalshi's offerings with reliable data and safeguard market integrity, potentially expanding the scope of regulated event betting.
Genius Sports and Polymarket are expanding their partnership to integrate official sports data, exclusive live streaming, and integrity services into Polymarket's prediction markets. This collaboration aims to provide more reliable and secure information for prediction market users, bolstering the platform's offering with Genius Sports' advanced data and integrity solutions.
LIGA MX has partnered with Polymarket for a US-based sponsorship deal, with Genius Sports providing official data and integrity services. This collaboration marks LIGA MX's first official prediction market partnership, aiming to engage fans and protect the sport's integrity in the US market.