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    Sands China to focus on revenue improvement rather than margins as it looks to expand player base

    Sands China to focus on revenue improvement rather than margins as it looks to expand player base

    CreditSights predicts Sands China's EBITDA margins will continue to decline into Q2 2026 as the company prioritizes revenue growth and expanding its player base over immediate profitability. This strategy involves increased promotional spending to attract and retain high-value customers.

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