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    “Premier League a key battleground” – Inside Entain’s anti-black market betting campaign

    “Premier League a key battleground” – Inside Entain’s anti-black market betting campaign

    Entain is spearheading an anti-black market betting campaign ahead of the 2026/27 Premier League season, focusing on the potential ban of unlicensed company sponsorships. This initiative comes as the DCMS consults on new rules to restrict unlicensed operators from advertising in English football, aiming to differentiate regulated operators and protect consumers.

    Summary based on reporting by SBC News, which retains all rights to its text and images.

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