UK-focused bookmaker Midnite has secured a multi-year deal to become the National Football League's (NFL) official sports betting partner in the UK and Ireland. This partnership grants Midnite exclusive access to various NFL rights, including broadcast, content, and free-to-play elements. The agreement marks a significant move for Midnite, aligning with its recent sponsorship and marketing expansion.
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Betano will sponsor Euro 2028, further extending Kaizen Gaming's partnership with UEFA. This agreement signifies a continuation of Kaizen Gaming's extensive football sponsorship strategy.
Betano, owned by Kaizen Gaming, has renewed its sponsorship deal with UEFA, making it an official sponsor for UEFA Euro 2028. This long-standing partnership ensures Betano's involvement in the upcoming European Championship, scheduled for June 2028 across England, Scotland, Wales, and Ireland.
Kaizen Gaming and UEFA have announced that Betano will be an Official Sponsor of UEFA EURO 2028, extending a partnership that began with UEFA EURO 2024. This marks a new chapter in the collaboration between the online sports betting and gaming brand and UEFA.
theScore Bet, part of PENN Entertainment, has secured a multi-year agreement to become an official NFL partner in Canada for both sportsbook and iCasino. This deal grants the operator access to NFL intellectual property, trademarks, and advertising rights. The partnership encompasses PENN's entire Canadian iGaming portfolio.
Racecourse Media Group (RMG) has secured long-term renewals for the audio-visual and data rights from 33 British racecourse shareholders. These extensions cover all aspects of RMG’s media and data rights portfolio, including streaming, direct-to-home broadcasting, and terrestrial distribution.