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    Midnite’s advertising campaign banned amid push for UK growth

    The UK's Advertising Standards Authority (ASA) has banned a multi-platform advertising campaign by betting operator Midnite following 125 complaints. The ads, which ran in April and May 2026, depicted individuals experiencing minor tech failures, which the ASA found to imply that betting could offer an escape from everyday frustrations, thereby encouraging irresponsible gambling.

    Summary based on reporting by SBC News, which retains all rights to its text and images.

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