All news

    Kalshi Marketing Under Investigation, But is it Using a Smarter Model?

    Kalshi Marketing Under Investigation, But is it Using a Smarter Model?

    The National Advertising Division (NAD) is investigating Kalshi's marketing practices, specifically its use of influencers and affiliates on social media, due to concerns over transparency. This scrutiny highlights a potential shift in marketing strategy within the betting industry, moving away from traditional TV campaigns towards digital influencer-led promotions.

    More like this