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    Genius Sports’ Edge drives 17 per cent football margin growth ahead of World Cup

    Genius Sports’ Edge drives 17 per cent football margin growth ahead of World Cup

    Genius Sports' 'Edge' service has reportedly driven a 16.6% increase in football margins for sportsbook operators during the 2025/26 domestic season. This significant growth comes ahead of the World Cup, highlighting the product's effectiveness in enhancing profitability for betting companies.

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    Bookies slash or suspend Manchester City relegation odds after guilty verdicts

    Bookies slash or suspend Manchester City relegation odds after guilty verdicts

    Following Manchester City's guilty verdict on 114 financial regulation breaches, major bookmakers in the UK have either suspended or significantly adjusted their Premier League relegation markets. Operators like William Hill, bet365, Paddy Power, and Sky Bet swiftly reacted to the news. This move reflects the significant perceived risk of potential penalties, despite an expected appeal process.