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    Gambling Companies Wasted Millions on Ads to Bots & Existing Users in World Cup Gold Rush

    Gambling companies reportedly wasted millions on advertising during the record-breaking 2026 World Cup, with a significant portion of ad spend directed towards bots and existing users rather than new acquisitions. The tournament generated over $50 billion in global wagers, with DraftKings alone seeing a 650% increase in betting volume compared to the previous World Cup.

    Summary based on reporting by Casino Beats, which retains all rights to its text and images.

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    Aristocrat posts 13% earnings growth for 2025/2026 FY, returns $1.29 billion to shareholders

    Aristocrat posts 13% earnings growth for 2025/2026 FY, returns $1.29 billion to shareholders

    Aristocrat Leisure Limited reported a 13% increase in normalized earnings per share before amortization (EPSA) in constant currency for the 2025/2026 financial year ended September 30, 2026. The Australian gaming company generated normalized net profit after tax and amortization (NPATA) of A$1.58 billion. During the period, Aristocrat returned approximately A$1.9 billion ($1.29 billion) to shareholders through dividends and share buybacks.